Creative content that connects. Strategic storytelling that scales.

👋 Hi i’m ashlie.

A visionary, social-first marketing leader with 8+ years of experience in NYC driving brand storytelling and digital innovation at global beauty powerhouses including Lancôme, Kiehl’s, and Maybelline. Expert in crafting content strategies rooted in cultural insight, consumer data, and bold creative experimentation. Adept at pioneering emerging platforms, and translating trends into measurable engagement and growth. Passionate about building next-gen brands with soul and substance.

At Asher Creative & Co, I craft thumb-stopping content and full-funnel strategy that makes viewers pause, connect, and convert. From scroll-breaking social to story-driven product pages, I work to blend high-impact creativity with performance-driven thinking — helping brands show up with purpose and scale with intention. I’m so excited to collaborate and partner together to elevate your brand’s presence to the next level!

Explore my services

digital content strategy

UNIFYING BRANDS ACROSS EVERY DIGITAL TOUCHPOINT.

Asher Creative & Co crafts cohesive, channel-aware strategies that align your brand identity across organic social, paid media, and high-performing website content — including product detail and category landing pages. Every asset is part of a larger, connected narrative designed to drive engagement and conversion.

ugc-style content creation

AUTHENTIC CONTENT. STRATEGIC PERFORMANCE.

From organic storytelling to paid media that performs, Asher Creative & Co specializes in producing UGC-style content that captures attention and builds trust. With deep experience creating best-in-class paid content for global beauty brands, I know how to craft assets that feel real — while driving conversion.

creative concepting

BIG IDEAS, BEAUTIFULLY EXECUTED.

From the first spark to final shot, Asher Creative & Co brings your brand vision to life through comprehensive creative direction. Services include moodboard development, styling and shoot inspiration, storyboarding, copywriting, and shot list planning — everything you need to go from concept to content with clarity and impact.